Why We Partner
HSBC, one of the world’s largest banking and financial services organizations, works with GlobalGiving (GG), the world’s leading crowdfunding platform for non-profit organizations, to produce the HSBC 2021 CSR Global Group Graduate Initiative.
Where We Focus Our Efforts
PSYDEH’s sustainable growth in a generally hostile Mexican funding climate is based on our thinking outside the box, including about how we define a “resource” and from where it comes.
As highlighted in this Spanish article about our resource-stream diversification strategy, one important source is corporate partnerships. These collaborations come in myriad forms. With HSBC, we were chosen as one of only six nonprofits from a field of 7,000+ organizations, the only nonprofit from Latin America, to work with young, high-performing HSBC business professionals who donate their time and skills to help PSYDEH to tackle real business challenges we face.
Twenty-two HSBC employees, working out of offices in NYC, London, Mumbai, Hong Kong, and Mexico, were split into two teams to tackle different PSYDEH challenges over a three-month period. Team One analyzed PSYDEH’s international professional volunteer program, another important resource stream, what we call our Global Collaborators Program, with the aim to suggest how we attract six-to-eight high-quality young-and mid-career professionals to join PSYDEH every year as either full-time or part-time staff. Team Two used PSYDEH’s 2021 artisan social enterprise initiative Bordamos Juntos (“Embroidering Together) as the basis to develop an actual manual we can use to build a formal social enterprise (best described by The Good Trade), as another resource stream for PSYDEH and field partners. See this article to learn more details about our partnership.
Why it is a Win-win Partnership
HSBC wins in at least two ways. First, this initiative shows how the bank is socially responsible. Second, their young professionals are given the opportunity to collaborate with peers across the banks’ global offices (cross-fertilization) with the aim to strengthen their teamwork, client relations, and problem-solving skills when working with a high-performing nonprofit to confront unique challenges.
For its part, GlobalGiving deepens its partnership with PSYDEH, helping us to secure the resources we need to improve our performance on their platform, while also winning new business from a corporate partner.
PSYDEH wins by building cachet as a unique Mexican grassroots nonprofit capable of facilitating a win-win partnership with a global outfit like HSBC. We also inch ever closer to our goal of becoming a sustainable operation with progress on three different resource streams: (1) receiving valuable donated in-kind professional services, which (2) help us to secure more donations of said services from global collaborators, as well as (3) organizing a social enterprise used to gain income by supplying national and global demand for local-sourced artisan goods.
